The purpose of the Nebraska State Dairy Association is for the promotion of dairy interests in the State of Nebraska.
- To enhance dairy industry products through support of educational functions (Extension, Research and Teaching) and overall industry activities.
- To generate interest in youth by encouraging their participation in junior dairy programs and recognizing their achievements.
- To provide dairymen with latest technical and research information to help them improve their herds.
- To encourage efficient and profitable production through an awards program that recognizes outstanding production in herds and individual animals.